2019First steps into the business
Joined SM Pal Group while still studying in Europe, beginning to apply what he was learning abroad to the family business back home.
Director
Prateek Pal, director at SM Pal Group
Prateek Pal serves as a director at SM Pal Group, where he has spent the last several years expanding the businesses his father built into new products and new markets.
Explore his work01Who is Prateek Pal?
Leading the next
chapter of growth.
Prateek Pal is a director at SM Pal Group, part of the family that has led the group since Suresh Pal founded it in 1982. He has said his approach is shaped directly by his father's people first philosophy.
You can read more about the family's wider leadership on our Owner-Chairman and Board of Directors pages.
02A vision shaped in Europe
Where it started
One observation,
many possibilities.
One of the more interesting parts of Prateek Pal's story is where it started. While studying in Europe, he noticed how much demand was building for convenience food, especially in the food and beverage sector.
That observation stuck with him, and it became the starting point for a real shift in how SM Pal Group approached frozen food back home.
Explore Pal Frozen Foods03Prateek Pal's key contributions to SM Pal Group
From frozen peas
to new markets entirely.
Pal Frozen Foods was mostly known for one product: frozen peas. Prateek Pal pushed the business well beyond that, and extended the group's reach into real estate and international trade. Here is a closer look at what that involved.
01
Frozen foods
Pal Fresh and Frozzo
Expanded Pal Frozen Foods from a single frozen peas product into two brands covering frozen vegetables and snacks, sold domestically and internationally.
Explore business 02International trade
Pal Fresh Global Trading LLC
Led the frozen foods business into international markets under the Pal Fresh Global Trading LLC banner.
Explore business 03Real estate
Pal Colonisers — apartment living
Expanded Pal Colonisers into apartment buildings for the first time, bringing a new housing option to the region.
Explore business 04Operations
Group-wide modernisation
Invested in advanced food processing machinery, upgraded project amenities, and introduced automated data systems across operations.
Explore business04A connected journey
The thread that
runs through it all.
A look at the moments that shaped Prateek Pal's path at SM Pal Group, from his first steps into the business to taking it international. Together, they reflect the same people first approach.
2019
2021Convenience food, reimagined
Studied the European food and beverage sector closely, then brought back the insight that became the foundation for Pal Fresh and Frozzo.
2025Pal Colonisers goes vertical
Led the move into apartment construction for the first time, opening a new kind of housing for buyers in the region.
2025Crossing borders
Took the frozen foods business international through Pal Fresh Global Trading LLC, expanding reach well beyond the home market.
Frequently asked questions
Helpful answers,
at a glance.
What is Prateek Pal's role at SM Pal Group?
Prateek Pal is a director at SM Pal Group, where he has led the expansion of Pal Frozen Foods into the Pal Fresh and Frozzo brands, and guided Pal Colonisers into apartment construction for the first time.
What inspired Prateek Pal's work with Pal Frozen Foods?
Prateek Pal's move to expand Pal Frozen Foods came from time spent studying in Europe, where he saw rising demand for convenience food and brought that insight back to grow the business beyond frozen peas.
Has Prateek Pal expanded SM Pal Group internationally?
Yes. Under his leadership, SM Pal Group's frozen food business moved into international markets, work that continues through Pal Fresh Global Trading LLC.
06Explore more about SM Pal Group